In the great sizzle vs. steak cage match, can substance really trump style? In their noteworthy new book Why Johnny Can't Brand, authors Bill Schley & Carl Nichols say it can...and it must.

When branding goes terribly, terribly wrong, Dead Brand Walking is there to point, shoot and click.

Managing Partner Alma Derricks describes the importance of balancing "values" and "value" at the inaugural Stanford Women's Leadership Conference,